Rimmel Exaggerate Eye Definer Best Overall
Key details
- Shade
- 212 Rich Brown
- Format
- Retractable pencil with built-in smudger
- Eye Testing
- Dermatologist and ophthalmologist tested
- Stated Wear
- Up to 10 hours
The first stroke is where most eyeliners lose us. A firm pencil meets a lid that has lost some firmness, skips, and leaves a patchy line, so you press harder to fix it — which pulls the skin and makes the next stroke worse. Rimmel's Exaggerate goes down in one soft pass instead, and it's the pencil we hand to anyone who tells us eyeliner has stopped working on their eyes.
The shade does as much work as the formula. 212 Rich Brown is dark enough to define a lash line and warm enough that it never reads as a hard black stripe; on a mature eye, where lashes are thinner and the line along them has softened, that's the difference between definition and a drawn-on look. If you've worn black for thirty years, this is the least jarring step away from it.
Two things we appreciated beyond the glide: the body is retractable, so there's no sharpener to hunt for in a handbag, and the formula is dermatologist and ophthalmologist tested, which counts if your eyes water easily or you wear contacts. Rimmel rates it at up to 10 hours, which is shorter than the endurance pencils below, and on a hooded lid the line does soften into the crease by late afternoon.
Keep the tip a millimeter or two past the barrel and it won't crumble, which is the usual failure on soft retractables. The smudger at the other end is there if you want a softer evening line; we mostly left it alone, because the point of this pencil is that the line is already soft.
Pros
- Glides on in a single stroke
- Rich brown defines without a hard edge
- Dermatologist and ophthalmologist tested
- Retractable, so no sharpener
Cons
- Ten-hour wear, not all day
- Softens into the crease on hooded lids
Our pick for most older women: a creamy brown pencil that glides on in one stroke, is eye-tested, and never needs sharpening.